8/9/2006 3:31:00 PM noleftnoimg_591_616.gif0nonoSAN MATEO, Calif.--(BUSINESS WIRE)--Aug. 8, 2006--As the World Series of Poker Main Event nears the richest final table in history, fans across North America get ready to try their hand with World Series of Poker® Texas Holdem for mobile phones. Published by Glu Mobile, a leading creator and global publisher of mobile entertainment, World Series of Poker Texas Hold'em is launching on major wireless carriers beginning this week and gives poker fans the most authentic, non-prize poker experience available on a mobile phone.
Source: Glu Mobile
 
 
"Glu has raised the bar for mobile poker play with a game that accurately reflects the thrills and excitement of the World Series of Poker," said Jeffrey Pollack, Commissioner of the World Series of Poker. "The launch of World Series of Poker <a href="http://www.wsop.com/poker-games/texas-holdem/">Texas Holdem</a> gives our fans a fun, authentic poker experience that is simple to learn and dynamic enough to satisfy the most sophisticated players."
 
World Series of Poker Texas Hold'em allows players to compete at tables with up to eight mobile gamers against WSOP champions such as Chris "Jesus" Ferguson and Scott Fischman. The launch of World Series of Poker Texas Hold'em is the first product in the portfolio of games, applications and wallpapers that Glu is developing and publishing based on a multi-year, worldwide alliance between Glu and Harrah's License Company, LLC, an affiliate of Harrah's Entertainment, Inc. (NYSE:HET - News).
 
"Poker has quickly become one of America's favorite pastimes and World Series of Poker is the blue chip brand for poker," said Jill Braff, general manager of the Americas, Glu Mobile. "With millions of fans following the Main Event, the launch of World Series of Poker Texas Hold'em gives fans an authentic experience of the tournament action whenever and wherever they want."
IGN.com's Levi Buchanan said, "Glu has painstakingly recreated the general atmosphere of the WSOP, from table design to menu backgrounds. If you are a fan of the sport and follow the tournaments on ESPN, you will likely feel at home with Glu's offering."
 
World Series of Poker Texas Hold'em is launching on major wireless carriers and features:
  • Game, players and environment based on the longest running poker tournament in history now topping $154M in prize money for 2006 making it the richest sporting event in the world
  • Truly global multiplayer poker game with cross-carrier international multiplayer capabilities
  • Tournament and Ring games that allow players to compete at tables with up to eight people
  • The professionalism, excitement and authenticity of the WSOP tournament experience
  • AI competitors with distinct styles of play such as tight-aggressive, tight-passive ("rocks"), loose-passive ("calling stations") and loose-aggressive ("maniacs")
  • Play as and against seven poker professionals including Chris "Jesus" Ferguson, Scott Fischman, Max Pescatori and John Phan
  • In-game Poker Advisor -- players at all levels can improve their skills with in-game advice from Chris Ferguson

For more information, visit www.wsopmobile.com.

About Glu Mobile

Glu Mobile is a leading developer and global publisher of mobile entertainment. Glu's portfolio of games, ringtones, wallpapers and information applications include both original titles and entertainment based on major brands from Atari, Cartoon Network, Celador International, FOX Sports Interactive, Harrah's, Hasbro, PlayFirst, PopCap Games, Sega and Twentieth Century Fox. Based in San Mateo, California with offices in Hong Kong, London and Manchester, Glu is funded by top venture firms NEA, BA Venture Partners, Granite Global Ventures, Sienna Ventures and Globespan Capital Partners, and by Time Warner Investments. Recently Glu acquired the UK-based mobile entertainment company iFone, adding SONIC THE HEDGEHOG, MONOPOLY, and ATARI Classics to its portfolio. Consumers can find fresh entertainment created exclusively for their mobile phones wherever they see the 'g' character logo or at www.glu.com.

About Harrah's Entertainment

Harrah's Entertainment, Inc. (NYSE:HET - News) is the world's largest provider of branded casino entertainment. Since its beginning in Reno, Nevada, 68 years ago, Harrah's has grown through development of new properties, expansions and acquisitions. Harrah's Entertainment is focused on building loyalty and value with its customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. More information is available at www.harrahs.com and www.worldseriesofpoker.com.

GLU MOBILE, GLU, and the 'g' character logo are trademarks of Glu Mobile. All other names and trademarks are trademarks or registered trademarks of their respective owners.